Content Audit SOP
Customer or Blog Exchange Audit
- Check the title is Unique or not and it should be of 50-60 characters. All first word in title made capital or not You can use this tool https://www.wordcharactercount.com/case-converter/
- Check for the word count of content as per order assigned. Use the tool https://www.wordcharactercount.com/
- Use the same tool to check the density of keywords in Content
- Check content uniqueness with https://text.ru or https://www.prepostseo.com/plagiarism-checker
- Check keyword insertion
- A thorough reading of the article for any grammar or spelling mistakes
- Manual checking of content uniqueness
- Check whether the article ordered in UK or US English and do changes as per that.
- Format the article properly ideally with font style “ Times New Roman” with font size “12”
Addition Points for own website / blog audit
- Assigned Tags
- Assigned Categories
- Meta description
- Internal Linking
- External Linking
- Image Optimization with alt text
How to check duplicate content?
- Pick any random line from the article of 50-60 characters not more than that
- Find it in google with inverted basis “…….” such as “How Hair Plays A Crucial Role In Laser Therapy” and press enter
- Content is unique if it says no results found
How to Do Content Posting in Blogs